A website is an essential part of any company marketing tool set. If you want to look credible and established in this day and age, a website is a must have, rather than simply a nice bolt on. But if you’ve never had to design a website before, how can you ensure your web project gets going on the right footing? After all, there’s a confusing array of options and you can easily get this wrong, wasting lots of time and money.
Your website needs to have some personality in it. It gives the visitor the ability to feel as if they know you and feel connected to you in one way or another. It helps define you as distinctive, and helps start the trust building process. For very small businesses, personality is one of the major strengths, and something a faceless corporation cannot compete with – so getting some great character into your site is very important.
The easiest way to start working from home is to take your current job home. This obviously won’t work for everyone, but for many it will. Even if your company doesn’t have a telecommuting program in place, it probably wouldn’t hurt to ask if you might work from home one day a week to begin with.
Remember, getting SEO success is about more than just rehashing the same old topics that have been discussed before. Think of new approaches to old ideas or try to come up with bold new topic and questions that have yet to be breached.
Can you answer this succinctly in a sentence? For instance, “I want to start a thiết kế web tại đà nẵng business that caters to local service-based businesses.” If you can’t articulate what the basic concept of your idea is, don’t move on. You are just setting yourself up for a world of disappointment.
A little while back I was doing a three-way call with a client and his web Designer about how we should position the email opt-in form on one of his sales letters.
If your website designer really knows what he is doing, he will probably ask to work with you on a site map before any actual designing is done. A site map will give an accurate layout of how your site will be broken down into pages. This not only helps readers find their way around your site, but can also help with matters of SEO. Make sure your page titles are leading to the appropriate content and that readers will be able to get to the information they want within seconds of opening your site.
And your logo? Great idea…after you’ve worked with some clients and have a clear idea what you stand for. Nearly everyone I know wishes they’d waited to choose a logo and create expensive visuals.